The Authority Academy™

The Authority Academy™

  • LIVE COHORT

    LIVE COHORT

  • LIVE COHORT

  • STARTING SEPTEMBER 1ST

    STARTING SEPTEMBER 1ST

  • STARTING SEPTEMBER 1ST

  • LIMITED SPACES

    LIMITED SPACES

  • LIMITED SPACES

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The Known, Paid &
Free Challenge

Build the vision. Become visible. Create demand. Create freedom.

The complete system for becoming known, trusted and paid.

00Days
00Hours
00Mins
00Secs

The Known, Paid &
Free Challenge

Build the vision. Become visible. Create demand. Create freedom.

The complete system for becoming known, trusted and paid.

00Days
00Hours
00Mins
00Secs

The Known, Paid &
Free Challenge

Build the vision. Become visible. Create demand. Create freedom.

The complete system for becoming known, trusted and paid.

00Days
00Hours
00Mins
00Secs

If this sounds like you, you're in the right place

You know you're capable of more

You know you're capable of more. You know there's another level inside you. You have the experience, the ambition and the ideas.

Now it's time to build something extraordinary.

You're tired of hiding

You know you should be showing up more consistently, but fear, perfectionism and overthinking keep getting in the way.


You want people to know your name

You don't want to spend years sitting on brilliant ideas while less experienced people build audiences, create opportunities and win business.

You're building more than a business

You're building a life. One with more freedom, more fulfilment and more possibility.


trusted by global brands

Before I built mine, I built theirs.

If this sounds like you, you're in the right place

You know you're capable of more

You know you're capable of more. You know there's another level inside you. You have the experience, the ambition and the ideas.

Now it's time to build something extraordinary.

You're tired of hiding

You know you should be showing up more consistently, but fear, perfectionism and overthinking keep getting in the way.


You want people to know your name

You don't want to spend years sitting on brilliant ideas while less experienced people build audiences, create opportunities and win business.

You're building more than a business

You're building a life. One with more freedom, more fulfilment and more possibility.


trusted by global brands

Before I built mine, I built theirs.

If this sounds like you, you're in the right place

You know you're capable of more

You know you're capable of more. You know there's another level inside you. You have the experience, the ambition and the ideas.

Now it's time to build something extraordinary.

You're tired of hiding

You know you should be showing up more consistently, but fear, perfectionism and overthinking keep getting in the way.


You want people to know your name

You don't want to spend years sitting on brilliant ideas while less experienced people build audiences, create opportunities and win business.

You're building more than a business

You're building a life. One with more freedom, more fulfilment and more possibility.


trusted by global brands

Before I built mine, I built theirs.

What the next 30 days looks like

You don't need another complicated strategy. You need a vision, a plan and the courage to act.

COHORT

Your community

You'll be building alongside ambitious founders where you'll have accountability, support, feedback and a place to celebrate every win along the way.

Because building something extraordinary is a lot easier when you don't do it alone.

WEEK 1 | FOUNDATIONAL WORK

Your vision

Build the foundations.

  • Define the life you want

  • Decide what you want to be known for

  • Identify your values and non-negotiables

  • Create your vision board

  • Set goals for the next twelve months

Outcome: Clarity.

WEEK 2 | FOUNDATIONAL WORK

Your positioning

Find your voice.

  • Define your audience.

  • Identify your unique perspective.

  • Build your positioning.

  • Clarify your messaging.

  • Create your content pillars.

Outcome: Confidence.

WEEK 3 | VISIBILITY

Start showing up

Overcome any visibility fears

  • Build your content system

  • Learn how to write stronger hooks

  • Learn storytelling

  • Write your first posts


Outcome: Momentum.

WEEK 4 | VISIBILITY

Build consistency

Build consistency

  • Overcome perfectionism

  • Develop a creating habit

  • Learn how to create authority

  • Refine your message

  • Continue posting

Outcome: Conviction

WEEK 5 | VISIBILITY

Become known

Create deeper connections.

  • Build your community

  • Start conversations

  • Increase your reach

  • Create opportunities

Outcome: Growth.

WEEK 6 | VISIBILITY

Become known

Build your machine.

  • Review your results

  • Refine your strategy

  • Create repeatable systems

  • Build your next chapter

Outcome: Freedom

What the next 30 days looks like

You don't need another complicated strategy. You need a vision, a plan and the courage to act.

COHORT

Your community

You'll be building alongside ambitious founders where you'll have accountability, support, feedback and a place to celebrate every win along the way.

Because building something extraordinary is a lot easier when you don't do it alone.

WEEK 1 | FOUNDATIONAL WORK

Your vision

Build the foundations.

  • Define the life you want

  • Decide what you want to be known for

  • Identify your values and non-negotiables

  • Create your vision board

  • Set goals for the next twelve months

Outcome: Clarity.

WEEK 2 | FOUNDATIONAL WORK

Your positioning

Find your voice.

  • Define your audience.

  • Identify your unique perspective.

  • Build your positioning.

  • Clarify your messaging.

  • Create your content pillars.

Outcome: Confidence.

WEEK 3 | VISIBILITY

Start showing up

Overcome any visibility fears

  • Build your content system

  • Learn how to write stronger hooks

  • Learn storytelling

  • Write your first posts


Outcome: Momentum.

WEEK 4 | VISIBILITY

Build consistency

Build consistency

  • Overcome perfectionism

  • Develop a creating habit

  • Learn how to create authority

  • Refine your message

  • Continue posting

Outcome: Conviction

WEEK 5 | VISIBILITY

Become known

Create deeper connections.

  • Build your community

  • Start conversations

  • Increase your reach

  • Create opportunities

Outcome: Growth.

WEEK 6 | VISIBILITY

Become known

Build your machine.

  • Review your results

  • Refine your strategy

  • Create repeatable systems

  • Build your next chapter

Outcome: Freedom

What the next 30 days looks like

You don't need another complicated strategy. You need a vision, a plan and the courage to act.

COHORT

Your community

You'll be building alongside ambitious founders where you'll have accountability, support, feedback and a place to celebrate every win along the way.

Because building something extraordinary is a lot easier when you don't do it alone.

WEEK 1 | FOUNDATIONAL WORK

Your vision

Build the foundations.

  • Define the life you want

  • Decide what you want to be known for

  • Identify your values and non-negotiables

  • Create your vision board

  • Set goals for the next twelve months

Outcome: Clarity.

WEEK 2 | FOUNDATIONAL WORK

Your positioning

Find your voice.

  • Define your audience.

  • Identify your unique perspective.

  • Build your positioning.

  • Clarify your messaging.

  • Create your content pillars.

Outcome: Confidence.

WEEK 3 | VISIBILITY

Start showing up

Overcome any visibility fears

  • Build your content system

  • Learn how to write stronger hooks

  • Learn storytelling

  • Write your first posts


Outcome: Momentum.

WEEK 4 | VISIBILITY

Build consistency

Build consistency

  • Overcome perfectionism

  • Develop a creating habit

  • Learn how to create authority

  • Refine your message

  • Continue posting

Outcome: Conviction

WEEK 5 | VISIBILITY

Become known

Create deeper connections.

  • Build your community

  • Start conversations

  • Increase your reach

  • Create opportunities

Outcome: Growth.

WEEK 6 | VISIBILITY

Become known

Build your machine.

  • Review your results

  • Refine your strategy

  • Create repeatable systems

  • Build your next chapter

Outcome: Freedom

Hundreds of founders have already changed the trajectory of their lives.

Over the past few years, I've helped +200 founders build brands, attract opportunities, increase their income and create more freedom. But the biggest transformation isn't more followers or more clients, it's becoming the person capable of building the life you imagined.


Viral posts

VISIBILITY

FREEDOM

New clients

Faster content creation

COnfidence

They didn't just build brands.

They built lives they were proud of.

  • Ethan Williams

    70K closed revenue 1M pipeline 2x acquisition offers All in 5-months. I couldn’t have done this without you.

  • Lydia Hawkridge

    Working with you has changed my business. I immediately raised prices, created a new offer ecosystem and went all in on LinkedIn. Now clients are finding me from the US and ready to sign £5K retainers before we’ve even had the call.

  • Olivia Walker

    Today's post has gone WILD - almost at 344K impressions already. Thanks for providing such value and for giving everyone the confidence needed to HIT POST! 🥰

  • Pippa Groves

    Emily is the best of the best in Personal Branding, she lives and breathes every part of her work, from the mindset foundations to the content, funnels, offers and sales strategies. The community she has created and continues to create in TAA is very special.

  • Tom Voller

    We've added over 100K in new revenue working with you over the last 6-months. A new podcast, a new video series and a revived founder-brand.

  • Oren Yehudai

    If you are building a business you are not only building a brand. You're building a micro-company. The investment in TAA will get you a sales and marketing machine that drives revenue. Honestly, it's a no brainer. Just go for it!

  • Tiffany Chen

    So far I've signed three new 1:1 clients and a corporate workshop. This week my post went viral and has driven 10 inbound leads, 5 sales calls booked and 1 more client signed. The Authority Academy is everything.

  • Paraag Amin

    Emily has become more than a coach to me. She is a trusted partner in this work, and now a real friend. If you are building a business around your expertise and you want someone in your corner who has actually done what she teaches, join Emily's world. I do not say that about many people.

  • Tanya Andrassy

    So my post a few days ago has blown up and gotten me over 500 followers and a bunch of people commented the key word (about 90!).

  • Emily Strickland

    I closed the £30k deal. Emily you’ve opened up a whole new world for me. 100% would not be where I am without you.

  • David Robinson

    I closed the 60K deal for an 8-week sprint.

  • Sarah Silvia

    The academy is packed with value and the positive community where everyone sees the possibilities in each other's work is a great space to be!

They didn't just build brands.

They built lives they were proud of.

  • Ethan Williams

    70K closed revenue 1M pipeline 2x acquisition offers All in 5-months. I couldn’t have done this without you.

  • Lydia Hawkridge

    Working with you has changed my business. I immediately raised prices, created a new offer ecosystem and went all in on LinkedIn. Now clients are finding me from the US and ready to sign £5K retainers before we’ve even had the call.

  • Olivia Walker

    Today's post has gone WILD - almost at 344K impressions already. Thanks for providing such value and for giving everyone the confidence needed to HIT POST! 🥰

  • Pippa Groves

    Emily is the best of the best in Personal Branding, she lives and breathes every part of her work, from the mindset foundations to the content, funnels, offers and sales strategies. The community she has created and continues to create in TAA is very special.

  • Tom Voller

    We've added over 100K in new revenue working with you over the last 6-months. A new podcast, a new video series and a revived founder-brand.

  • Oren Yehudai

    If you are building a business you are not only building a brand. You're building a micro-company. The investment in TAA will get you a sales and marketing machine that drives revenue. Honestly, it's a no brainer. Just go for it!

  • Tiffany Chen

    So far I've signed three new 1:1 clients and a corporate workshop. This week my post went viral and has driven 10 inbound leads, 5 sales calls booked and 1 more client signed. The Authority Academy is everything.

  • Paraag Amin

    Emily has become more than a coach to me. She is a trusted partner in this work, and now a real friend. If you are building a business around your expertise and you want someone in your corner who has actually done what she teaches, join Emily's world. I do not say that about many people.

  • Tanya Andrassy

    So my post a few days ago has blown up and gotten me over 500 followers and a bunch of people commented the key word (about 90!).

  • Emily Strickland

    I closed the £30k deal. Emily you’ve opened up a whole new world for me. 100% would not be where I am without you.

  • David Robinson

    I closed the 60K deal for an 8-week sprint.

  • Sarah Silvia

    The academy is packed with value and the positive community where everyone sees the possibilities in each other's work is a great space to be!

They didn't just build brands.

They built lives they were proud of.

  • Ethan Williams

    70K closed revenue 1M pipeline 2x acquisition offers All in 5-months. I couldn’t have done this without you.

  • Lydia Hawkridge

    Working with you has changed my business. I immediately raised prices, created a new offer ecosystem and went all in on LinkedIn. Now clients are finding me from the US and ready to sign £5K retainers before we’ve even had the call.

  • Olivia Walker

    Today's post has gone WILD - almost at 344K impressions already. Thanks for providing such value and for giving everyone the confidence needed to HIT POST! 🥰

  • Pippa Groves

    Emily is the best of the best in Personal Branding, she lives and breathes every part of her work, from the mindset foundations to the content, funnels, offers and sales strategies. The community she has created and continues to create in TAA is very special.

  • Tom Voller

    We've added over 100K in new revenue working with you over the last 6-months. A new podcast, a new video series and a revived founder-brand.

  • Oren Yehudai

    If you are building a business you are not only building a brand. You're building a micro-company. The investment in TAA will get you a sales and marketing machine that drives revenue. Honestly, it's a no brainer. Just go for it!

  • Tiffany Chen

    So far I've signed three new 1:1 clients and a corporate workshop. This week my post went viral and has driven 10 inbound leads, 5 sales calls booked and 1 more client signed. The Authority Academy is everything.

  • Paraag Amin

    Emily has become more than a coach to me. She is a trusted partner in this work, and now a real friend. If you are building a business around your expertise and you want someone in your corner who has actually done what she teaches, join Emily's world. I do not say that about many people.

  • Tanya Andrassy

    So my post a few days ago has blown up and gotten me over 500 followers and a bunch of people commented the key word (about 90!).

  • Emily Strickland

    I closed the £30k deal. Emily you’ve opened up a whole new world for me. 100% would not be where I am without you.

  • David Robinson

    I closed the 60K deal for an 8-week sprint.

  • Sarah Silvia

    The academy is packed with value and the positive community where everyone sees the possibilities in each other's work is a great space to be!

  • Ethan Williams

    70K closed revenue 1M pipeline 2x acquisition offers All in 5-months. I couldn’t have done this without you.

  • Lydia Hawkridge

    Working with you has changed my business. I immediately raised prices, created a new offer ecosystem and went all in on LinkedIn. Now clients are finding me from the US and ready to sign £5K retainers before we’ve even had the call.

  • Olivia Walker

    Today's post has gone WILD - almost at 344K impressions already. Thanks for providing such value and for giving everyone the confidence needed to HIT POST! 🥰

  • Pippa Groves

    Emily is the best of the best in Personal Branding, she lives and breathes every part of her work, from the mindset foundations to the content, funnels, offers and sales strategies. The community she has created and continues to create in TAA is very special.

  • Tom Voller

    We've added over 100K in new revenue working with you over the last 6-months. A new podcast, a new video series and a revived founder-brand.

  • Oren Yehudai

    If you are building a business you are not only building a brand. You're building a micro-company. The investment in TAA will get you a sales and marketing machine that drives revenue. Honestly, it's a no brainer. Just go for it!

  • Tiffany Chen

    So far I've signed three new 1:1 clients and a corporate workshop. This week my post went viral and has driven 10 inbound leads, 5 sales calls booked and 1 more client signed. The Authority Academy is everything.

  • Paraag Amin

    Emily has become more than a coach to me. She is a trusted partner in this work, and now a real friend. If you are building a business around your expertise and you want someone in your corner who has actually done what she teaches, join Emily's world. I do not say that about many people.

  • Tanya Andrassy

    So my post a few days ago has blown up and gotten me over 500 followers and a bunch of people commented the key word (about 90!).

  • Emily Strickland

    I closed the £30k deal. Emily you’ve opened up a whole new world for me. 100% would not be where I am without you.

  • David Robinson

    I closed the 60K deal for an 8-week sprint.

  • Sarah Silvia

    The academy is packed with value and the positive community where everyone sees the possibilities in each other's work is a great space to be!

Here's where you'll be in 6-weeks

Here's where you'll be in 6-weeks

Here's where you'll be in 6-weeks

You'll stop hiding.

You'll stop hiding.

You stop second guessing every word you write.

You'll build momentum.

You'll build momentum.

You'll build momentum.

You'll become more visible.

You'll become more visible.

You'll become more visible.

You'll know exactly who you are and what you stand for.

You'll know exactly who you are and what you stand for.

You'll know exactly who you are and what you stand for.

You'll finally feel like you're creating the freedom you started all of this for.

You'll finally feel like you're creating the freedom you started all of this for.

You'll finally feel like you're creating the freedom you started all of this for.

Ready to join?

Ready to become known, paid and free?

EARLY BIRD PRICING $149
STANDARD PRICING $250

EARLY BIRD PRICING AVAILABLE UNTIL AUGUST18TH

STANDARD PRICING RISING TO $250

Ready to join?

Ready to join?

Ready to become known, paid and free?

EARLY BIRD PRICING $149
STANDARD PRICING $250

EARLY BIRD PRICING AVAILABLE UNTIL AUGUST18TH

STANDARD PRICING RISING TO $250

Ready to join?

Ready to join?

Ready to become known, paid and free?

EARLY BIRD PRICING $149
STANDARD PRICING $250

EARLY BIRD PRICING AVAILABLE UNTIL AUGUST18TH

STANDARD PRICING RISING TO $250

Ready to join?

Why I built this

I spent more than a decade building million-pound brands before leaving the corporate world to build one of my own.

Along the way, I realised the people who succeed are the ones willing to become known, paid and free.

I created this challenge because every day I meet brilliant founders who have incredible ideas, life-changing offers and years of experience but nobody knows they exist.

They spend months overthinking their content, avoiding sales and waiting for the perfect moment to start. Meanwhile, people with less experience and building audiences, creating opportunities and growing their businesses.

They simply have the system that you don't (yet).

That's why I built this challenge. To help you become known, create demand, attract opportunities and build a business that gives you more freedom. Because your expertise deserves to be seen.

(hi)

Why I built this

I spent more than a decade building million-pound brands before leaving the corporate world to build one of my own.

Along the way, I realised the people who succeed are the ones willing to become known, paid and free.

I created this challenge because every day I meet brilliant founders who have incredible ideas, life-changing offers and years of experience but nobody knows they exist.

They spend months overthinking their content, avoiding sales and waiting for the perfect moment to start. Meanwhile, people with less experience and building audiences, creating opportunities and growing their businesses.

They simply have the system that you don't (yet).

That's why I built this challenge. To help you become known, create demand, attract opportunities and build a business that gives you more freedom. Because your expertise deserves to be seen.

(hi)

Why I built this

I spent more than a decade building million-pound brands before leaving the corporate world to build one of my own.

Along the way, I realised the people who succeed are the ones willing to become known, paid and free.

I created this challenge because every day I meet brilliant founders who have incredible ideas, life-changing offers and years of experience but nobody knows they exist.

They spend months overthinking their content, avoiding sales and waiting for the perfect moment to start. Meanwhile, people with less experience and building audiences, creating opportunities and growing their businesses.

They simply have the system that you don't (yet).

That's why I built this challenge. To help you become known, create demand, attract opportunities and build a business that gives you more freedom. Because your expertise deserves to be seen.

(hi)

100+ People already got results

Let's GO

Let's GO

Let's GO

In 6-weeks, you’ll have levelled up. In every way.

© 2025 Good Marketing Club LTD, All rights reserved

Emily Dunlop

© 2025 Good Marketing Club LTD

Emily Dunlop