The Authority Academy™

The Authority Academy

500+ people already committed

500+ people already join

Build the Personal Brand and Business that makes you Known, Paid and Free

The Authority Club is a coaching community for online entrepreneurs who want more than generic
personal branding and growth advice and are ready to apply the method that gets you known, paid and free.

The Authority Club is a coaching community for online entrepreneurs who want more than generic personal branding and growth advice and are ready to apply the method that gets you known, paid and free.

The Authority Club is a coaching community for online entrepreneurs

who want more than generic personal branding and growth advice and are ready to apply the method that gets you known, paid and free.

JOIN THE COMMUNITY

"The Authority Club is

everything"

Tiffany chen

"The Authority Club

is everything"

Tiffany chen

"You've opened up a whole new world for me"

Emily strickland

"You've opened up a whole

new world for me"

Emily strickland

“I couldn't have gotten here without you”

ETHAN WILLIAMS

“I couldn't have gotten

here without you”

ETHAN WILLIAMS

If you've ever thought…

"I know I need to show up online, but I don't know what to say"

"I want to be known in my industry, not just online"

"I want to grow a personal brand that grows my business"

"I know I can build a business that generates more but I don't know how"

"I want to write content that actually moves people (and money)"

"I don't want to be an influencer, I want to make an impact"

Said yes to at least five of these? It's time to join the community

Become a member

Hear what members say:

"I know I need to show up online, but I don't know what to say"

"I want to be known in my industry, not just online"

"I want to grow a personal brand that grows my business"

"I know I can build a business that generates more but I don't know how"

"I want to write content that actually moves people (and money)"

"I don't want to be an influencer, I want to make an impact"

What you'll experience in the community

Live weekly calls

Weekly and monthly calls with Emily and her in-house coaching team of experts.

Guest sessions

Guest

sessions

With industry giants like Jasmin Alić,
Michael X. Campion, and more…

In-house experts

Get 1:1 feedback for your writing, design, lead generation

& mindset

Course library

Course

library

The full Known-to-Paid curriculum that covers personal brand, positioning, content, offers and sales.

The full Known-to-Paid curriculum that covers positioning, content, offers, sales - self-

paced.

Live Updates

Live

Updates

The strategies Emily is using to grow her business and brand. What's working. What's not.

Coaching Support

Ask questions, get answers. Our in-house CSM is in the inbox every single day.

Ask questions, get answers. Our in-house CSM is in the inbox

every single

day.

Become a member

Who is The Authority Club for?

Founders

Building the business you actually want to run.

Coaches

Wanting inbound instead of constantly chasing outbound.

Consultant

Wanting inbound instead of constantly chasing outbound

Service Providers

Ready to raise your rates and your bar.

Corporate Leaders

Leaving the job and ready to build

Any online biz owner

Who wants to be known, paid, and free

Founders

Building the business you actually want to run.

Coaches

Wanting inbound instead of constantly chasing.

Consultant

Who are fed up feeling like an option.

Service Providers

Service

Providers

Ready to raise your rates and your bar.

Corporate Leaders

Corporate

Leaders

Leaving the job and ready to build.

Any online biz owner

Who wants to be known, paid, and free.

Before you join, read this:

I CAN'T HELP YOU IF

❌ You want a magic pill, not a method

❌ You're not willing to show up

❌ You shy away from accountability

❌ You think posting once = a personal brand

I CAN HELP YOU IF

✅ You're ready to be seen

✅ You're ready to be build a magnetic brand

✅ You're ready to build a business

✅You trust the method and the coach

I CAN'T HELP YOU IF

You want a magic pill, not a method

You're not willing to show up

You shy away from accountability

You think posting once = a personal brand

I CAN HELP YOU IF

You're ready to be seen

You're ready to be build a magnetic brand

You're ready to build a business

You trust the method and the coach

Become a member

Words from the community:

Sarah Silvia

I needed help with my positioning and sales approach as my business was shifting from being a freelancer to strategic partner. Emily instantly saw greater potential and has encouraged me from the start to go all in and keep up the momentum. The academy is packed with value, covering everything from mindset to adaptable systems and expert support in so many areas of business. And the positive community where everyone sees the possibilities in each other's work is a great space to be!

Sarah Silvia

Pippa Groves

Emily is one of the best in personal branding, with expertise spanning mindset, content, offers, funnels, and sales. The community she's built is incredibly special - ambitious founders supporting, challenging, and learning from one another every step of the way. I genuinely wouldn't want to build my business alongside anyone else. Thank you, Emily, and everyone who makes TAA what it is.

Pippa Groves

Tiffany Chen

The Authority Academy gave me the confidence to finally bring an idea I'd been sitting on for years to life. It helped me get clear on my audience, my offer, and how to show up authentically. The community is incredibly supportive, and I've made meaningful connections with founders who genuinely want to see each other succeed. Emily's coaching is practical, honest, and actionable. Joining TAA gave me the confidence to stop thinking and start building.

Tiffany Chen

Oren Yehudai

I was getting clients, but I knew I was leaving opportunities on the table. Instead of spending months figuring it out alone, I invested in learning from someone who'd already done it. Joining TAA accelerated everything. The biggest surprise was the community—I came for Emily's guidance but stayed for the support and insights from other founders. TAA gives you the strategy, confidence, and accountability to grow your business faster. One of the best investments I've made.

Oren Yehudai

Meet your coach

Hi, I'm Emily.

I'm a personal brand strategist, founder, speaker and likely the most ambitious woman you'll ever meet - the kind of person who will have you believing your biggest vision is possible within five minutes of being in the room with me.

I built a multi-six-figure-a-year business organically through my personal brand and I'm here to show you exactly what's possible when the business you're building actually fits the life you want to live.

✅ 40k followers in two years

✅ Founder of the Known-to-Paid Method

✅ Helped +120 founder build, launch and scale their businesses and brands

Become a member

Ethan Williams
70K closed revenue 1M pipeline 2x acquisition offers All in 5-months. I couldn’t have done this without you.
Ethan Williams
70K closed revenue 1M pipeline 2x acquisition offers All in 5-months. I couldn’t have done this without you.
Lydia Hawkridge
Working with you has changed my business. I immediately raised prices, created a new offer ecosystem and went all in on LinkedIn. Now clients are finding me from the US and ready to sign £5K retainers before we’ve even had the call.
Lydia Hawkridge
Working with you has changed my business. I immediately raised prices, created a new offer ecosystem and went all in on LinkedIn. Now clients are finding me from the US and ready to sign £5K retainers before we’ve even had the call.
Olivia Walker
Today's post has gone WILD - almost at 344K impressions already. Thanks for providing such value and for giving everyone the confidence needed to HIT POST! 🥰
Olivia Walker
Today's post has gone WILD - almost at 344K impressions already. Thanks for providing such value and for giving everyone the confidence needed to HIT POST! 🥰
Stefana Zaric
77K impressions already. IN this challenge I became BRAVE. I realised I haven't been leveraging my global experience enough. I know more than I thought I did. I don't ask for permission anymore.
Stefana Zaric
77K impressions already. IN this challenge I became BRAVE. I realised I haven't been leveraging my global experience enough. I know more than I thought I did. I don't ask for permission anymore.

Lucy Newsum
BIG WIN! I've had my first sign-up to my Emotional Fitness course in January!! Yay!! The start of more to come. So excited and can feel the momentum growing.
Lucy Newsum
BIG WIN! I've had my first sign-up to my Emotional Fitness course in January!! Yay!! The start of more to come. So excited and can feel the momentum growing.
Sarah Marian Willis
Thanks Emily. What resonated the most was not actually having a content plan, but about writing what was on my heart and mind that day. Sounds ridiculous, but by doing it that way, I went from roughly 2 impressions a day to over 800 with one post. It was a pivotal moment.
Sarah Marian Willis
Thanks Emily. What resonated the most was not actually having a content plan, but about writing what was on my heart and mind that day. Sounds ridiculous, but by doing it that way, I went from roughly 2 impressions a day to over 800 with one post. It was a pivotal moment.
Chris Drury
Has been inspirational to watch you go from "zero to hero" in such a short amount of time (truth is you've always been a hero but now hundreds of thousands of people know about it...) Pleasure to be on this journey with you of finding what fits and making a little bit of money along the way 😎
Chris Drury
Has been inspirational to watch you go from "zero to hero" in such a short amount of time (truth is you've always been a hero but now hundreds of thousands of people know about it...) Pleasure to be on this journey with you of finding what fits and making a little bit of money along the way 😎
Charlotte Lloyd
Learning from you over the past 12 months, wise beyond your years Emily. Most don't realise your process is a cultural change coupled with understanding revenue systems. Excellent example of not being a stunt person in your own life and business
Charlotte Lloyd
Learning from you over the past 12 months, wise beyond your years Emily. Most don't realise your process is a cultural change coupled with understanding revenue systems. Excellent example of not being a stunt person in your own life and business

Tanya Andrassy
So my post a few days ago has blown up and gotten me over 500 followers and a bunch of people commented the key word (about 90!).
Emily Strickland
I closed the £30k deal. Emily you’ve opened up a whole new world for me. 100% would not be where I am without you.
David Robinson
I closed the 60K deal for an 8-week sprint.
Sarah Silvia
The academy is packed with value and the positive community where everyone sees the possibilities in each other's work is a great space to be!
Sarah Silvia
The academy is packed with value and the positive community where everyone sees the possibilities in each other's work is a great space to be!

Tanya Andrassy
So my post a few days ago has blown up and gotten me over 500 followers and a bunch of people commented the key word (about 90!).
Emily Strickland
I closed the £30k deal. Emily you’ve opened up a whole new world for me. 100% would not be where I am without you.
David Robinson
I closed the 60K deal for an 8-week sprint.
Sarah Silvia
The academy is packed with value and the positive community where everyone sees the possibilities in each other's work is a great space to be!
Sarah Silvia
The academy is packed with value and the positive community where everyone sees the possibilities in each other's work is a great space to be!

Tanya Andrassy
So my post a few days ago has blown up and gotten me over 500 followers and a bunch of people commented the key word (about 90!).
Emily Strickland
I closed the £30k deal. Emily you’ve opened up a whole new world for me. 100% would not be where I am without you.
David Robinson
I closed the 60K deal for an 8-week sprint.
Sarah Silvia
The academy is packed with value and the positive community where everyone sees the possibilities in each other's work is a great space to be!

Still scrolling? Here's a sneak peek inside the community:

Monthly live group call with Emily Dunlop

Weekly live group coaching call on Content with Matt Wheeler-Barrett

Monthly guest masterclass (Jasmin Alić + more)

The full Known-to-Paid Method curriculum

The exact system to build your mindset, your offer, your personal brand and close more sales opportunities

CSM support in the community, daily

The exact system that sits behind every 6, 7 & 8-figure business

Monthly live group call with

Emily Dunlop

Weekly live group coaching call on Content with Matt Wheeler-Barrett

Monthly guest masterclass (Jasmin Alić + more)

The full Known-to-Paid Method curriculum

The exact system to build your mindset, your offer, your brand.

CSM support in the Authority community, daily

The exact system that sits behind every 6, 7 & 8-figure business

Ready to join?

Ready to make building your brand and business fun?

£1,999/year - four months free

Founding rates are locked for life. After August: £2,999/£299.

1-YEAR MEMBERSHIP

£1,999 /year

JOIN NOW

SAVE £1000

Best price - locked for life

MONTHLY MEMBERSHIP

£250/month

JOIN NOW

Rolling membership - locked for life

Ready to join?

Frequently asked questions

How is The Authority Club different from other "branding" cohorts and communities?

Most branding programmes hand you templates and hope. The Club is built on the full Known-to-Paid™ Method - the complete system for positioning, content, offers and sales - with live coaching wrapped around it all year: a content call every single week, a call with me every month, and guest masterclasses from people like Jasmin Alić. And it's a community, not a cohort - no arbitrary start date, no "programme's over, good luck." You build at your pace, with the room around you the whole time.

What makes your approach so different from other coaches out there?

I don't teach you to sound like me - or like anyone. Most coaching in this space hands you someone else's formula, and your audience can smell a template a mile away. My whole method is built on you sounding unmistakably like yourself: your positioning, your voice, your way of doing business. The rules are dysregulating. Do it your way - the Club shows you how.

What will I learn that I don't already know from your free content?

My free content tells you what works. The Club gives you the how, in order: the full curriculum, step by step, from offer to positioning to content to sales - plus the part free content can never give you: live feedback on your specific business, every week. Reading about positioning and having your positioning looked at are two different sports.

How do I know it's right for me? What's your primary focus?

The Club is for online founders - coaches, consultants, creators, service providers - who either have an offer or are seriously building one, and who want clients to come to them instead of chasing. The primary focus is exactly what the name of the method says: getting you known, getting you paid, and building a business that gives you your life back. If you want a magic pill or someone to do it for you, it's not your room. If you're ready to show up and do the work with real support around you - it very much is.

What have been some of your biggest member wins?

Members have gone from no offer to a signed-up, selling offer within months. From posting into silence to hundreds of thousands of impressions. From chasing clients in the DMs to inbound enquiries and raised rates. But honestly, the win I hear most often isn't a number — it's "I finally know exactly what to do, and I've stopped second-guessing myself." That clarity is what everything else grows from. (Scroll up - the wins wall speaks for itself.)

Should I sign up monthly or annually?

Both get you everything - same curriculum, same calls, same community. The difference is maths: 12 months at £250 is £3,000, and the annual is £1,999 - four months free. This work compounds over a year, so the price rewards the people who give it one. And founding members lock their rate for life: after 3rd August, new members join at £2,999/£299. If you know you're in, annual is the obvious move.